Making Customer Communications Mobile Ready with Responsive HTML
Go Mobile from Crawford Technologies provides an easy-to-use, comprehensive tagging solution to create templates to transform existing transactional customer communications (bills, statements, agreements, etc.) in AFP and PDF to responsive HTML5 communications that automatically adapt the layout to fit to any screen perfectly.
It is now possible without extensive redesign efforts, specialized composition software or special purpose web application development to repurpose composed documents designed for printers and make them available for smartphones, web browsers and mobile-native applications. Documents that currently reside in legacy archives and content services repositories can be transformed automatically to responsive HTML5, on-the-fly, while being retrieved. Making the multichannel ready without modifying or altering the original document in any way.
Improves Operational Performance
Increases Productivity and Flexibility
Drives Better Customer Experience
Customer Success Story
The bank is one of the largest credit card issuers in North America, printing and mailing over 50 million statements each month. They needed a more efficient process to provide instant and secure online access for their millions of credit card holders to view statements and pay their bills. After a rigorous testing regime that included load tests with several applications at speeds up to 200 transactions per second, the bank selected PRO AFP to PDF from Crawford Technologies to replace its legacy conversion solution, achieving a payback of 125% in the first year of operation.
PRO Designer with Autosense
PRO Designer with Autosense is a powerful post composition design tool. It uses Artificial Intelligence (AI) to make composed transactional customer communications like bills, statements, and explanation of benefits (EOBs) into templates that will be used to transform them into responsive HTML.
With PRO Designer, organizations save significant time, resources, and expense by not having to design and redesign transactional document composition templates to support responsive HTML. Instead, configure the composed transactional document once, and quickly transform them into HTML on-the-fly, as often as needed.
Print Stream Transformations
Crawford Technologies’ PRO AFP or PRO PDF transform is used to convert configured customer communication in AFP or PDF documents to responsive HTML. Documents are then mobile-ready and responsive on the device to which they are being displayed.
Sunrise is a Web Services REST API that integrates with legacy archive systems, enterprise content management (ECM) repositories and content services platforms (CSP) to retrieve transactional customer communications. It is used to coordinate and facilitate the retrieval and transformation of customer communications into responsive HTML. AFP and PDF transformations to responsive HTML are done in real-time with extremely high throughput for thousands of concurrent users without limits to volume of documents, and location.
Go Mobile Workflow
The Go Mobile workflow is used to transform existing transactional documents such as bills, statements, and letters into responsive HTML so that all communications will adapt the layout to fit any screen perfectly. The first step is to use PRO Designer with Autosense to create a responsive HTML document template. The template maps to the document so that each document section and division, including graphics and tables can be responsive. Once the template for a specific documents such as a bank statement is created, it is then saved in Sunrise. When a customer requests to see their bank statement from a smart phone, the request is sent to Sunrise. Sunrise then sends the request to the system of record where the bank statement is stored and finds the exact template to use to transform the bank statement. When Sunrise receives the bank statement in either an AFP or PDF format, it then converts the bank statement to responsive HTML and sends the responsive bank statement to the customer to view it on the smart phone. The request to conversion and to response is done on-the-fly in milliseconds.
- Improve Customer Engagement
- Increase Ease of access
- Enhance User Experience
- Improve Brand Perception
- Search Engine Optimization
- Multi-device Compatibility
Go Mobile, a component of the eDeliveryNow platform, integrates into our document re-engineering, workflow automation and transform solutions, PRO Designer, Sunrise and PRO Transforms to convert and deliver critical customer communications in responsive HTML. It can be easily integrated into your systems by leveraging its powerful REST API Web Services. Go Mobile retrieves transactional content from legacy ECM content repositories, content services platforms (CSP) or document archives and makes them mobile-ready. It utilizes any anywhere deployment model, making deployment flexible to fit business needs. Go Mobile easily fits into any system architecture and works with AFP and PDF print formats.
- Graphical User Interface
- Command Line
Go Mobile supports AFP and PDF to responsive HTML transformation.