ENGAGE360 text with vibrant, swirling neon circle on dark background, representing dynamic digital engagement.

Strategies to Connect, Communicate, and Convert

Date

October 21, 2025

Gimbel & Associates, in partnership with Crawford Technologies, is honored to host Engage360—an exclusive, invitation-only event offered at no cost to invited guests.

This distinguished gathering is designed to provide participants with strategic insights and a competitive advantage in the rapidly evolving field of customer communications. Attendees will have the opportunity to engage with industry experts and peers through a day of thought leadership, professional networking, and actionable takeaways.

A continental breakfast and a catered lunch will be provided. Please be advised that attendees are responsible for their own lodging and any additional personal expenses.

Schedule

ENGAGE360 text with colorful circular graphic design in blue and purple shades.

7:00 AM – 8:00 AM

Continental Breakfast & Networking

Logos of Gimbel & Associates and Crawford Technologies, featuring stylized typography and bold colors.

8:00 AM – 8:30 AM

Opening Remarks

Roger P. Gimbel, EDP, President of Gimbel & Associates & Ernie Crawford, President of Crawford Technologies

Xerox logo in red text on a white background, representing a leading document management technology company.

8:30 AM – 9:15 AM

Keynote Address – An Update on Xerox Corporation

Sean Hickey, President, Americas Production, Xerox Corporation

AWS logo with iconic orange smile arrow beneath the lowercase aws letters, representing Amazon Web Services.

9:30 AM – 10:15 AM

Revolutionizing Business Models: Lessons from Amazon’s Product Innovation & Technology

Randy Bradley, Amazon Web Services, Financial Services Industry Executive Sponsor

This session introduces business leaders to Amazon’s peculiar, customer-centric approach
to innovation and provides examples and approaches for how Amazon.com has transformed its product operating model and leveraged technology to accelerate innovation. The discussion further covers transformation lessons learned across industry, and the impact Agentic AI is compelling on ways of working.

Ricoh logo with the tagline imagine. change. in red and gray text on a white background.

10:20 AM – 11:05 AM

Wide Format Reimagined: Automation, AI, and a Path to Sustainable Growth

Steven Webster, Director, Professional Services, Industrial Services, Ricoh, USA Inc.

This session explores the transformative forces reshaping the wide format print industry. From sustainability and intelligent automation to hybrid media experiences and direct-to-object printing, it highlights how emerging technologies and shifting market demands are driving innovation. The discussion will cover eco-friendly practices, workflow optimization, and strategic investments that are paving the way for scalable, sustainable growth.

ChromaChecker logo featuring a colorful grid design for color management solutions.

11:10 AM – 11:55 AM

Future-Proofing Print Operations: Why Quality Platforms Matter More Than Ever

David Hunter, Principal, ChromaChecker Corp

During our session, we will cover six fundamental reasons why your organization (print based or if you use printers) must implement a Print Quality Platform throughout its operations. We will discuss key trends in the printing industry today and how a Print Quality Platform ensures that your company can master these trends and remain competitive and profitable in the evolving landscape.

Top trends we will review include:
1. Digital Printing Growth (Especially Inkjet)
2. Sustainability and Eco Friendly
3. Packaging Printing Boom
4. Color Quality and Brand Compliance
5. Automation and AI Integration
6. Consolidation and Strategic Partnerships

This session was developed for any person that interacts with printing organizations, or if you work for a printing organization.

ENGAGE360 text with colorful circular graphic design in blue and purple shades.

12:00 PM – 1:00 PM

Catered Buffet Lunch

Office Depot logo in bold red text on a transparent background.

1:00 PM – 1:45 PM

Leveraging A Traditional Supply Chain Approach to Modern Print Industry Opportunities

Mark Ferrara, Senior Director – Sales & Operations Support, Office Depot and Josh Rhine, Digital Print Operations, Office Depot

In this session, we will discuss an approach to digital transformation, web technology, and the emerging print supply chain. Specifically, we will explore how companies such as Office Depot, Veyer Logistics, and The ODP Corp are realizing tremendous advantages by combining E-commerce, End-to-End Automation, and world class traditional supply chain practices. Additionally, we’ll consider how artificial intelligence can aid in driving revenue growth through new ways to leverage client Content Management.

OSG logo with a blue gradient background, enhancing brand identity and professional appeal.

1:50 PM – 2:35 PM

Witness the Shift: From Static to Cinematic AI-Driven Transformation of Regulated Documents

Alan Berger, InfoSlips, Chief Executive Officer, North America and Denise Miano, M-EDP, OSG, Senior Vice President -Transformation

Hot from the skunkworks—premiering now: Watch an industry-savvy, CCM/CX-trained AI agent craft engaging document experiences.

Today a statement should feel like Netflix, delivering binge-worthy engagement… not another dusty PDF. See agent Iya, an AI-powered document architect, ingest a stack of legacy PDF statements live on stage, and instantly craft an interactive template before your eyes. Discover how agentic, context-aware AI propels regulated communications from zero to hero and skyrockets engagement.

PeakActivity logo with stylized red letter A on a white background, representing digital solutions and optimization.

2:40 PM – 3:30 PM

AI: Opportunities and Challenges – What Businesses Need to Know to Maximize the Value They Derive From It

Rob Petrosino, Chief Innovation Officer, Peak Activity

Businesses today are wrestling with how to effectively implement AI. Everyone has heard all the news and sees all the progress by the big software companies. How do you effectively use the tools that are so rapidly changing? You focus on techniques, and not tools. This presentation will share how to build repeatable and scalable AI processes in your company that lead you to elevated outcomes, irrespective of what the tools are and how fast they change.

Alliance Research logo featuring colorful circular CMYK design

3:35 PM – 4:20 PM

Print Reloaded: Trends Driving Reinvention and Strategic Investment

Nathan Safran, Vice President, Research, PRINTING United Alliance and Lisa Cross, Principal Analyst, PRINTING United Alliance

This session offers a research-backed analysis of the key trends influencing industry profitability and technology investment. Attendees will gain insights into the forces driving capital spending, workflow modernization, and competitive differentiation—including digital disruption, automation, evolving customer expectations, and the shift toward integrated, omnichannel delivery. The session will also spotlight how PRINTING United Expo serves as a central platform for showcasing the technologies, innovations, and partnerships fueling this industry-wide transformation.

Logos of Gimbel & Associates and Crawford Technologies, featuring stylized typography and bold colors.

4:25 PM – 4:45 PM

Closing Remarks

Roger P. Gimbel, EDP, President of Gimbel & Associates & Ernie Crawford, President of Crawford Technologies

Co-Sponsored and Hosted by

Gimbel & Associates logo with bold typography and an ampersand in teal color.
Crawford Tech logo

Event Highlights

What to expect at Engage360:

Strategic Outsourcing

Explore full vs. hybrid models, financial considerations, and how to manage for accountability and security.

Workforce Solutions

Explore new approaches to improve operator onboarding and retention.

Workflow Optimization

Discover tools and best practices for efficient print and digital delivery.

Accessibility and Compliance

Stay ahead of evolving requirements and uncover new opportunities across industries.

Customer Success Stories

Hear how leading organizations are transforming their communication strategies.

Strategic Edge

Get a strategic edge in the evolving world of customer communications.

Participating Companies

Xerox logo in red text on a white background, representing a leading document management technology company.
PeakActivity logo with stylized red letter A on a white background, representing digital solutions and optimization.
Office Depot logo in bold red text on a transparent background.
ChromaChecker logo featuring a colorful grid design for color management solutions.
AWS logo with iconic orange smile arrow beneath the lowercase aws letters, representing Amazon Web Services.
Alliance Research logo featuring colorful circular CMYK design
InfoStps logo with stylized 'i' symbol, black text on transparent background, modern design for tech branding.
Ricoh logo with the tagline imagine. change. in red and gray text on a white background.

If you need to register an account, please click here.