In May and June 2023 reports from Reviews.org and Exploding Topics 92% of internet users access the internet using a mobile phone. They check their phone on average 144 times per day, with ¾ of them checking their phone within 5 minutes after receiving an alert. When they have a bad mobile experience with a vendor, nearly half will not re-engage with that vendor.
With so many people using their phones for day-to-day tasks and at the ready to respond to communications, then why are you still sending vital customer communications via print and mail, which is quickly becoming a luxury item with the fast-rising postal costs? Even if you are making your customer communications available via PDF, PDFs aren’t mobile-ready. They help to create a bad mobile experience.
Artificial intelligence (AI) and machine learning (ML) play a crucial role in making customer communications mobile-ready by enhancing various aspects of the communication process.
Image and object recognition technology enable software applications to identify, understand and use images and content without human interaction. This capability facilitates Crawford Technologies PRO Designer with AutoSense to recognize fonts, images, tables, lists, paragraphs, etc., tag them, and prepare them for use. Go Mobile uses PRO Designer with AutoSense for this very purpose, greatly speeding up the process to tag a document to be transformed into responsive HTML.
Go Mobile is an easy-to-use, comprehensive solution that takes composed transactional customer communications like bills, statements, and explanations of benefits in AFP and PDF formats, and transforms them to responsive HTML to automatically adapt a document’s layout to fit any mobile device’s screen.
The benefits to you include:
- Eliminating the time, resources, and expense of designing or redesigning document composition templates for mobile devices.
- Transforming existing documents into responsive HTML.
- Enabling archived documents to be transformed and mobile ready on demand.
- Assisting you to minimize bad mobile experiences.
- Helping you drive better customer experiences that improve customer loyalty.
Give Go Mobile and PRO Designer with AutoSense a try and see how to process critical customer communications for mobile devices.